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Bachelor of Business Administration in Music Business

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Choose Saint Rose for Your BBA in Music Business

Are you the next big star-maker in the music industry? Do you want to see what behind-the-scenes work goes into getting an artist on Billboard 100?

If performance isn’t your thing, but you have a passion for entertainment, our Bachelor of Business Administration (BBA) in Music Business is the degree for you. Saint Rose’s music business degree equips students with the creative and business acumen needed to succeed in today’s music industry.

Our BBA program will prepare you for your future career in music management, publishing, entertainment law, marketing and sales, and more. Plus, no audition is required.

Cutting edge facilities

Huether School of Business

Learn with top faculty and access the core curriculum at the Huether School of Business to obtain foundational business skills in coursework related to management, marketing, sales, accounting and more.

Hearst Center for Communications and Interactive Media

Collaborate with a supportive, welcoming community of musicians, live-sound engineers, recording engineers, and producers who create, perform, and record commercial music.

Program Highlights

You receive the full Saint Rose music industry and business experience:

  • In-house Record Label
    Work with peers in our student-run, in-house Rose Record Label Group for additional hands-on experience in songwriting, record production, management, marketing, and music publishing
  • Put theory to practice
    Apply the critical skills in business, management, and public relations you’ve learned at the Huether School of Business in the Hearst Center’s creative and interactive environment
  • Develop a strong business portfolio 
    Design and potentially launch your own small entertainment business or organization with the senior capstone, tying together everything you’ve learned from both schools

Curriculum

The music business program enables creative, business-minded students with a desire to pursue a career in one of the many areas within the modern music industry the opportunity to engage in a multi-faceted course of study.

View Course Requirements

  • Students will understand music’s technical and cultural elements, recognizing significant trends, musicians, literature, and external influences encompassing traditional and contemporary styles.
  • Students will demonstrate knowledge of the various components comprising the music industry and the process of bringing a musical product to the marketplace.
  • Students will acquire the knowledge and skills necessary to fulfill professional goals.
  • Students will make business decisions based on analysis and evaluation of the issues, including ethical considerations.
  • Students will identify global issues and their business implications.
  • Students will effectively prepare and deliver persuasive oral and written communications.

Choose your program path

Compare BBA Music Business with BS Music – Music Industry

Students with a stronger interest in the interrelated fields of music production, performance, and technology should explore our BS Music – Music Industry program.
Program Requirements BBA Music Business BS Music – Music Industry
Business Administration 32 0
Music Business 21 21
Music 12 43
Music Technology 3 17
Liberal Education 34 33
Other 18 6
Total 120 120
BBA Music Business BS Music – Music Industry
Business Administration Credits
32 0
Music Business Credits
21 21
Music Credits
12 43
Music Technology Credits
3 17
Liberal Education Credits
34 33
Other Credits
18 6
Total Credits
120 120

Rose Record Label

At Rose Record Label Group, it is our mission to provide fresh ideas, opportunities, and experiences to a diverse group of artists and fans alike. Following contemporary trends in the music industry, we develop an elite catalog and promote original music by creating and collaborating through the innovations of rising talent.

Explore Rose Record Label

Get Ahead When You Graduate

EARN A BACHELOR’S AND MASTER’S IN FOUR YEARS.

In addition to our traditional bachelor’s degree Saint Rose now offers our 2-in-4 program, which allows students to save time, money, and get ahead by earning both their bachelor’s and master’s in four years.

EXPLORE 2-IN-4 PROGRAMS

100% of undergraduate business students participate in an internship before they graduate.

Internships

Required Internships at some of the hottest companies from coast-to-coast.

We don’t wait for our students to gain hands-on experiences. Especially in the field of business, students need to have one to two internships under their belts by the time they graduate. That’s why the Huether School of Business places an emphasis on internship experience, so students can explore different career paths and gain new knowledge and skills outside of the classroom.

Exceptional Faculty

Emphasis on inventive hands-on learning

Talented, accomplished, and 100% dedicated to you: Our faculty provide the perfect balance of challenge and support for your inspiration.

Haidy H. Brown Associate Professor of Management

BA State University of New York, Albany, MPA, State University of New York, Rockefeller College, Albany, PhD, State University of New York, Rockefeller College, Albany (2018)

John F. Dion Associate Professor of Marketing

BA, Beloit College; MBA, Western New England University; DBA, Grenoble Ecole de Management and Newcastle University (2013)

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Matthew Finck Music Industry, Guitar

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Andrew McKenna Lee Chair, Music Industry

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Haidy H. BrownAssociate Professor of Management

BA State University of New York, Albany, MPA, State University of New York, Rockefeller College, Albany, PhD, State University of New York, Rockefeller College, Albany (2018)

John F. DionAssociate Professor of Marketing

BA, Beloit College; MBA, Western New England University; DBA, Grenoble Ecole de Management and Newcastle University (2013)

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Matthew FinckMusic Industry, Guitar

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Andrew McKenna LeeChair, Music Industry

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Sean McClowry Music Industry, Bass

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Emily Pinkerton Music Industry, Composition/Songwriting

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Sean McClowryMusic Industry, Bass

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Emily PinkertonMusic Industry, Composition/Songwriting

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Alumni Outcomes

Our Alumni are going places.

We’re a community that loves music, and lives to foster each other’s creativity. Our graduates use their Saint Rose education as a springboard to employment in various positions within the music industry including management, marketing, law, accounting and more.

Contact Us Now

Of course, if you have any questions, please reach out. We’re here to help.

Dr. Haidy Brown

Chair, Management and Marketing Department

 

Andrew McKenna Lee

Chair, Music Industry

Contact Information

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